Starting with basics

It is undeniable that any company in this new era should think about embracing technology to operate efficiently. It could be as simple as having MS Word to type your invoices, or as complicated as having a Customer Relationship Management (CRM) system to keep track of leads, marketing and sales.

One of the biggest mistakes a company can make is swallowing it all up too soon. Sure its wonderful to have all those big automated systems which is "supposed" to help smoothen operations, but most of the time things get too big, too complicated. At the end, the technology becomes a white elephant. Money is wasted.

Start with basics:
1. An internet connection
2. PCs
3. Basic office software like word processors and spreadsheets
4. Email and a website
5. Telephones

As the business grows, it will be easy to identify where gaps are, and what can be improved. Bottom line, you should focus on your core competency - Your business.

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